Xinhua Silk Road - Belt and Road Portal, China's silk road economic belt and 21st Century Maritime Silk Road Website Xinhua Silk Road - Belt and Road Portal, China's silk road economic belt and 21st Century Maritime Silk Road Website
Subscribe CustomBlackClose

Belt & Road Weekly Subscription Form

download_pop

Research ReportCustomBlackClose

The full edition of the report is available at Xinhua Silk Road Database. You can click the “Table of Content” to have a general understanding of it.

Click on the button below to create your account and get immediate access to thousands of articles.

Start a Free Trial

Xinhua Silk Road Database
Economy

Self-service test drive center debuts in Guangzhou

March 28, 2018


Abstract : A gigantic "vending machine" for cars allowing self-service test drives opened in the south China city of Guangzhou on Monday.

广州

GUANGZHOU, Mar. 28 (Xinhua) -- A gigantic "vending machine" for cars allowing self-service test drives opened in the south China city of Guangzhou on Monday.

The multi-story facility was launched by Tmall, an online retail arm of China's e-commerce giant Alibaba.

The steel building, located in in Baiyun District, covers nearly 1,000 square meters and holds up to 42 vehicles.

Customers can make an appointment for a three-day test drive by searching the keywords "super test drive" on the Tmall or Taobao apps, providing their identification details, and paying a deposit and a fee for the service on their mobile phones. They can then access the vehicles in the garage by themselves.

Customers are eligible for discounts on the deposit and fee based on their score on Alibaba's credit scoring unit Sesame Credit.

During the first month of operation, the facility will only offer Ford vehicles. The service fee is 99 yuan to 198 yuan (15.80 - 31.60 U.S. dollars) depending on the model, and the deposit is 3,000 yuan.

After the test drive, customers can buy the vehicle at a Ford retail store.

The cooperation is part of innovative efforts between Alibaba and the U.S. auto maker in digital marketing.

Tmall is in talks with other auto brands interested in the test drive service.

It plans to build similar facilities in Beijing and Hangzhou soon, before expanding to more big cities within a year.

Scan the QR code and push it to your mobile phone

Keyword: Guangzhou self-driving self-service

Write to Us belt & road login close

Do you want to be a contributor to Xinhua Silk Road and tell us your Belt & Road story? Send your articles to [email protected] and share your stories with more people.

Click on the button below to create your account and get im http://img.silkroad.news.cn/templates/silkroad/en2017te access to thousands of articles.

Start a Free Trial

Ask Us A Question belt & road login close

If you have any questions, please enter them in the box below.

Identifying code Reload

Write to Us belt & road login close

Do you want to be a contributor to Xinhua Silk Road and tell us your Belt & Road story? Send your articles to silkroadweekly@xinhua.org and share your stories with more people.

Click on the button below to create your account and get im http://img.silkroad.news.cn/templates/silkroad/en2017te access to thousands of articles.

Start a Free Trial